SEO Training Course Content

Part 1. SEO Course Fundamentals

SEO Training is the base of all Marketing Campaigns. One must learn SEO not only to Optimize website but it is also important create landing pages for all Online Promotional Activities. We start with the basics and then gear up to advance SEO training concepts.

  • Search Operators
  • Indexing, Caching
  • Search Commands
  • Tags that help in SEO Rankings
  • Launching a website
  • Self installation of websites like wordpress and other CMS
Part 2. Keyword Research in SEO Training

Keywords finding and optimization is the most important part of SEO Course, Finding right keywords can boost the website performance by 200%. Application of best keywords can give better Leads through Search Optimization

  • Type of Keywords
  • Keyword Research Techniques
  • Multiple Keyword Research
  • Keyword Application Strategies
  • Google Insights/Trends
  • How to Choose Right Keywords VIA Trends
Part 3. Competition Analysis

This report helps you to start with SEO optimization of any website from scratch or of an ongoing project. A proper analysis can only help you to get quick rankings in search results.

  • Analyzing Client Websites
  • Creating SEO Reports
  • Creating SEO Proposals
Part 4. On-Page Optimization

This plays 70% role in the ranking of any website in Search Results. Whatever you do on the website is counted as a direct ranking signal. Our SEO training classes are more focused on content optimization of landing pages.

  • On Page Techniques for Dynamic/HTML Website
  • 2019 Google Yahoo On Page Tips
  • Keyword Density
  • 301 & other Redirects
  • Content Optimization
  • On Page Social factor
  • On Page for Static Websites
  • On page for Dynamic Websites
  • On page for Ecommerce Websites
  • Integration of Social Plug-ins and Importance
  • Google Panda Update
  • Google Penguin Update
  • Google Hummingbird
Part 5. Link Building

There was a time when link building was huge business and counted as an important ranking factor. But things have changed and now quality links only count towards ranking factor in Search Results. Our best SEO training experts will guide you the latest and organic seo methods for link building strategies.

  • What is Link Building
  • Types of Link Building
  • Pagerank Algorithim
  • Off Page Optimization Advanced Strategies
  • Difference Between Do Follow & No follow
  • Google Off Page Ranking Algorithm
  • Link Spamming
  • Quality VS Quantity Linking
  • Directory Submission
  • Social Bookmarking
  • Article Submission
  • Press Release
  • Blog Submission
  • Forum Postings
  • Image Submission
  • Question Answers Portals
  • Classified Submissions
  • Domain Authority Checkers & Optimization
  • Domain Authority Optimization Techniques is Core part of SEO Training
Part 6. Google Webmaster

A Key to website best performance optimization strategies.Our SEO training focuses highly of proper learning of Google Webmaster Central Tool as it can highly affect your rankings in Search results. Not only it gives insights of your current performance but also helps you to analyze the mistakes on the website.

  • A Key to SEO Training & Success
  • How to Rank your Website in Specific Country
  • Resolving Website Errors
  • Geo Targeting
  • 301 Redirect
  • Domain Optimization
  • Spam Control
  • Site Links Control
  • Awesome tool to Check Incoming Links
  • Malware Check
Part 7. Google Places
  • SEO For Local Business
  • How to rank website in local searches
  • Get Ranking on Local Keywords
  • Verification & Installation Process
  • How to Increase STAR Rankings
Part 8. Google Analytics

How to Increase your Organic SEO Traffc with the help of Google Analytical Skills

We cover basic concepts of Analytics as it helps you to understand the flow of Search & all other Traffic to your website. A proper understanding of this can help you to increase your traffic and rankings in Search.

  • How to Increase Traffic based on Analytics
  • How to Double your Conversions
  • Installation and Configuration
  • Goal Setup & Tracking
  • Geo Tracking
  • Keyword Tracking
  • Referral Tracking
  • Goal Tracking
  • Conversion Tracking
Part 9. SEO Software’s

Learn SEO Optimization with latest SEO Software’s 2019. These Software’s can help you to speed up your ranking by offering quick insights of your website performance.

  • Software’s / Plugins
  • FTPS
  • Keyword Finders
  • Search Ranking Softwares
  • Content Spinners
  • Plagiarism Checkers
  • Authority Checkers
  • Rank Checkers
  • SEO Optimization Plugins- QK
Part 10. Google Adsense: Earn while you Learn

How to become Google Adsense partner and get paid by Google.

Web Infomatrix team will help you to kick-start your Adsense account with Google. Get all the help you need if you want to become Google Adsense Earning partner.

  • Account Creation
  • Code Installation
  • How Google Adsense Works
  • Google Earning Policies
Part 11. Mobile SEO Optimization

Mobile Optimization is highly important after it has been added as an important algorithm and signal to rankings in Search. Learn to optimize the website as per the new guidelines of Search Engines.

  • Mobile SEO Strategies
  • Mobile SEO Tools
  • Mobile SEO Plugins
  • Ranking Strategies for Mobile SEO